


- June 2022
- Red Bull Ring
- Major event
Key Facts

Concept creation for a classical event
BG Sportpromotion developed an event concept for a high-quality classic car event at the Red Bull Ring. Iconic racing cars from the past were to be brought back into the present in this event concept. This event format was subsequently held for the first time in Austria under the name "Austrian Historic" from 10-12.06.2022.
Planning time: 3 months
What we do
- Concept of the event
- Implementation of the event
- Marketing & Communication
- Cooperations
- Distribution
- Pricing & Budgeting
- Race organization
- Ticketing
- VIP/Hospitality, "money can't buy

Concept creation for a classical event
BG Sportpromotion developed an event concept for a high-quality classic car event at the Red Bull Ring. Iconic racing cars from the past were to be brought back into the present in this event concept. This event format was subsequently held for the first time in Austria under the name "Austrian Historic" from 10-12.06.2022.Planning duration: 3 months
Key Facts



- June 2022
- Red Bull Ring
- Major event
What we do
- Concept of the event
- Implementation of the event
- Marketing & Communication
- Cooperations
- Distribution
- Pricing & Budgeting
- Race organization
- Ticketing
- VIP/Hospitality, "money can't buy